Top Notch Professional Services
Since our inception, we have always understood that physicians, pharmacists, physician assistants and nurse practitioners are perhaps of the most important role players in our product sales in terms of adding credibility and value to our products. This is due to the fact that when they endorse, recommend or write the prescriptions that determine which drugs will be used by the patient. It helps us establish our brands as tops giving us the leverage to exceed sales targets.
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We also know that influencing the physician is often the key to prescription pharmaceutical sales. Healthcare Professionals account for 10% of our annual sales.